My friend Sruli said something the other day that stuck with me.
He was talking about potential — how sometimes, everything you want is already there, just waiting. You just have to turn the dial.

Like a bubblegum machine.
You know the ones: a glass globe filled with colorful gumballs. You drop in a quarter, turn the dial, and out comes a gumball.

The gumballs were always there. You just had to turn the dial.

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I’M STEALING THIS

Sruli called it The Bubblegum Effect. It’s mine now.

The idea is simple: the potential is already there. Waiting.

But nothing happens until you turn the dial.

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TWO SESSIONS

Here’s something that surprises my clients:
Within two sessions — about three hours of actual work — they gain clarity on their numbers. Income. Expenses. The flow of their money.

Something they’ve been avoiding for months. Years. Sometimes forever.

Three hours.
And they always say the same thing: “That was nothing.”

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I DO THIS EVERY YEAR

I’ll be honest — I hate doing taxes.
Every year, I push it off. Every year, it sits on my to-do list, getting heavier.

And every year, when I finally sit down and do it? Same thought: Wow. That was nothing.

But this year? I turned my dial early. I’ve already started. And let me tell you — it feels so much lighter.

For me, turning the dial is getting my statements in order. That’s it. Once I start, it flows.
But starting? That’s the hard part.

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WHAT’S THE FEAR?

Here’s what I’ve noticed with clients:
The fear isn’t really about the numbers. It’s about what the numbers might mean.

• What if I have to change my whole life?
• What if it’s worse than I thought?
• What if I can’t keep living the way I’m living?

So they stay in the dark. Because not knowing feels safer than knowing.

But here’s the thing — staying in the dark is more stressful. The worry doesn’t go away. It just floats there, unnamed.

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THE DIAL IS SMALLER THAN YOU THINK

You don’t need a fancy spreadsheet. You don’t need a twelve-tab Excel file.

You need your last 30 days of statements. That’s it.

• What’s coming in?
• What’s going out?
• Where’s it going?

That’s the dial. That’s the turn.

And once you turn it? The gumballs start dropping.
Clarity. Then confidence. Then control.

It was always there. Waiting.

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WHAT’S YOUR DIAL?

Maybe it’s opening the statements.
Maybe it’s starting the budget.
Maybe it’s finally having the money conversation with your spouse.
Maybe it’s asking for the raise.

The potential is already there. The gumballs are in the machine.
You just have to turn.

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Wondering if I’m as awesome in person as I am on paper? Spoiler: I totally am. 😎
Book a free session and find out →

Avraham
Your Financial Coach

P.S. Sruli, if you’re reading this — thanks for the metaphor. Don’t worry, I’ll split the royalties with you. 🫧